May 17. RepublicanAds, a self-service digital advertising platform launched by Huntersville resident Andy Yates, has won several Pollie Awards from the non-partisan American Association of Political Consultants.

Andy Yates

The awards include:

Gold — Best Ad Technology
For their work on Georgia Secretary of State Brad Raffensperger’s campaign. He used RepublicanAds.com to run 23 campaigns with a multi-channel strategy (display, preroll, and CTV) targeting a mix of pre-built and custom audiences.

Silver — Best Use of Mobile Technology
For their work with Florida’s Osceola County Republican Party. The campaign used RepublicanAds’ self-serve digital ad platform to run a mix of persuasion and geofence campaigns weeks before the election.

Background

Republicanads is a fully remote company with 10 employees. Yates, whose local clients have included Cornelius Mayor Woody Washam, recently chaired the Lake Norman Chamber’s Academy of Political Leadership, an introduction to campaigning for local, county and state office.

Yates said he was frustrated by arbitrary regulations, unfounded content warnings and unnecessarily high prices and decided to harness digital advertising technology and make it easily available to candidates.

Like the Oscars 

The Pollie Awards are bipartisan honors awarded annually by the American Association of Political Consultants (AAPC) to members of the political advertising and communications industry who have demonstrated superior work on behalf of their candidates and causes. A blind jury of professional peers selects AAPC award winners.

Esquire magazine dubbed the Pollies “the Oscars of political advertising.”