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Lake Norman Chamber seeks Champions of Diversity nominations

Aug. 25. Companies, small businesses and nonprofits that are working to foster inclusiveness in the workplace are invited to nominate people for the Lake Norman Chamber of Commerce’s Champions of Diversity. Nominations for businesses, individuals and nonprofit organizations that have done the hard work of bringing communities together along gender, racial or generational lines are […]

Renee Hode

Email Marketing: Segmentation for Success

Many small businesses share one big mistake. They overlook segmentation as part of their email marketing strategy. Segmentation is simple, powerful, and cost-efficient. Did you know that marketing professionals have proven segmentation to be effective at increasing email open and click-through rates? I get questions all the time from small business owners on how to […]

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New poll has McCrory 9 points behind Cooper

Aug. 25. From the “There’s a Website for Everything Department,” polls from Monmouth University got the highest A+ rating from FiveThirtyEight.com, a website that ranks the accuracy of polls from Gallup (B-) to NBC News/Wall Street Journal (A-). Why the big buildup? Cooper’s lead is startling, but anything can happen this early in a race. […]

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Commissioner Puckett throws cold water on aging I-77 culverts

Aug. 24. By Dave Vieser. Mecklenburg County Commissioner Jim Puckett has given NCDOT Secretary Nick Tennyson and Attorney General Roy Cooper a heads up around the culverts that connect Lake Norman with Lake Davidson and Lake Cornelius. Writes Puckett: The culverts could fail anywhere from 25 years from now to 50 years from now. The […]

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Keep sales in a safety net

Vacations, illnesses, special project assignment and turnover of staff all create the potential to reduce sales due to insufficient customer coverage, unfamiliar processes, and customer dissatisfaction.  All of these can be avoided by strategically planning well, and using a competent tactical communication plan for the times disruption occurs. To your customer, a missing salesperson should […]

Leigh Brown honored as real estate innovator

Leigh Brown, CEO of RE/MAX Executive Realty Leigh Brown & Associates, won second place as Inman Most Innovative Agent/Broker at the recent Inman Connect 2016 Conference in San Francisco. Brown was one of 22 individuals to be honored as a mover and shaker in the industry at the real estate technology conference. “I am honored […]

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Thanks to Puckett, county includes budget info with tax bills

Aug. 22. By Dave Vieser. It took several years, but Mecklenburg County is including information on how tax dollars are spent with the annual property tax bills. Previously, county tax bills only included the total tax payment due, but no explanation of where the money goes. The new bills included a small insert with that information; […]

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The ‘Carolina Comeback’ is spelled C-a-b-a-r-r-u-s

By Katie Piccirillo Sherman. Gov. Pat McCrory says North Carolina is experiencing an economic comeback, but it looks like Cabarrus County deserves much of the credit. Fifty-five counties throughout the state actually have fewer jobs than they did before the Great Recession and 75 counties have more people seeking work. But Cabarrus County is a star […]

Alevo’s GridBank released to Parker Hannifin for testing

Aug. 19 Energy storage provider Alevo announced today that its first GridBank lithium-ion battery assembly unit has been released for factory acceptance testing. The testing procedures will take place in conjunction with Parker Hannifin, the leading grid-tie PCS manufacturer, at its facility in Charlotte. GridBank assembly testing, which starts immediately, will include live simulation across […]

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Tapity app design studio Tapity expands in Cornelius

By Dave Yochum. A nationally recognized app design studio has moved into 3,500 square feet of space in a historic brick building in downtown Cornelius. Tapity—a word play on ‘tap into the possibility’—has six full-time employees and between three and five part-timers working at any given time, says founder Jeremy Olson. He is the lead designer […]