Book Reviews
New LKN Chamber board chair looks to capitalize on the success of 2022
Jan. 9. Douglas Marion, with Advance Wealth Strategies, assumes the Lake Norman Chamber of Commerce office of chairman of the Board of Directors for 2023. Marion takes over from outgoing board chairman David Keith with Artisan Direct. Several new business leaders join the Board of Directors including April Patterson with HomeTrust Bank, Beth Bledsoe from […]
Book Reviews December 2019
Decisive Intuition Invisible Edge CEO Rick Snyder brings a no-nonsense approach to learning to trust yourself and your intuition. He explains how three types of intuition — “directional, social” and “informational” – combine to help you make better decisions. He offers exercises and examples to teach you how to access your inner wisdom. Step away […]
Book Review: The China-U.S. Trade War
Lawrence Lau, a longtime professor of economics, sees no winners in the US–China trade war. Yet his study of the tit-for-tat battle between Washington and Beijing isn’t a political screed. Instead, Lau serves up a clear-eyed analysis of the geopolitical underpinnings of the trade dispute. He even calculates how much a full-scale trade war would […]
Book Review: YouTubers
YouTube inspires people to create their own content and some of its creators attract a large following. Author Chris Stokel-Walker introduces readers to today’s YouTube celebrities, the colorful personalities who keep viewers watching. You may not know their names, but your kids do. YouTube, owned by Google, has become a global entertainment source, but it […]
Review of Marketing the Moon
Marketing and PR experts David Meerman Scott and Richard Jurek’s beautifully produced case history of the selling of America’s Apollo space program is an anecdotal guide to promoting an industry. Scientist Wernher von Braun, a major figure behind Apollo, said, “Without public relations…we would have been unable to do it.” This is a coffee table […]
Review of Excellent Sheep
Author William Deresiewicz grew up in a household that valued education, science, the Ivy League and a brilliant career. He became a professor at Yale University while still in his 30s (he later quit to become a writer). His fierce indictment of elite colleges, overbearing parents and driven students comes from firsthand experience. Deresiewicz portrays […]
Review of The Sixth Extinction
The Sixth Extinction An asteroid slammed into Earth 66 million years ago, wiping out dinosaurs and decimating birds, mammals, plants and marine life. As New Yorker writer Elizabeth Kolbert reports, that was the fifth time in 500 million years that events almost eradicated life on Earth. The planet is now suffering a “sixth extinction,” but, […]
Review of Hello My Name Is Awesome
Provided by www.getabstract.com Brand-name consultant Alexandra Watkins details her methods for creating great brand, corporate or domain names, and for avoiding disastrous ones. She promises that you can devise a worthy name by avoiding certain pitfalls. Names can make or break a company, product or website, so professionalizing your naming strategy makes sense. getAbstract recommends […]
Review of Moms Mean Business
Provided by www.getabstract.com “Mom entrepreneurs” Erin Baebler and Lara Galloway want to help other mothers balance family and work demands. They talk, first, about ways to manage your personal life and then they cover your business life. The authors urge you to know yourself well before starting any business. They include a quiz to help you […]
