Jan. 10. Lind Goodman has been named president of BSI Builder Services, Allen Tate’s new home sales and marketing division. Goodman succeeds Mike LaRuffa, who retired in December. LaRuffa served BSI as president from 1994-2004 and from 2008-2020.
BSI represents local, regional and national builders and developers in the sales and marketing of new home communities.
Goodman has more than 30 years of real estate and new construction expertise, including 16 years with BSI, most recently as sales manager for the Charlotte region. She has held numerous sales, management and training positions with top homebuilders and developers in the Charlotte region throughout her career.
Her professional awards and recognition include National Association of Home Builders Sales Manager of the Year, Top Builder Sales Manager, and Salesperson of the Year.
She is a licensed broker in both North and South Carolina; and a member of the National Association of Realtors®, North Carolina Realtor Association, Canopy Realtor Association, Canopy Multiple Listing Service and Home Builders Association of Greater Charlotte.
A native of Rock Hill, Goodman holds a bachelor of science in business administration from Winthrop University, with a minor in management. She has two children and two grandchildren.
“Lind has mastered the challenges of growing onsite sales while satisfying the builder community. She is the recipient of many local and national awards and knows how to coach new home sales like no other,” said Pat Riley, president and CEO, Allen Tate Companies.
“Mike had a long and unparalleled career in new construction and his service record is second to none. We are fortunate to seamlessly transition this role to Lind, and Mike will continue to be a trusted and knowledgeable resource from his front porch chair,” said Riley.
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